01325 313 941 0

click image to enlarge

Macallan The Archival Series Folio 1 Single Malt Scotch Whisky 70cl

Ref: 14349
29 May, 2024
If you order before 4pm on 28 May, 2024.
Unit (£2357.10 / 100ml)
Scotland Whisky Macallan

The first release in a 24 part series that celebrates and revisits The Macallan's original print, press and film advertising campaign; mapping the story of The Macallan from a remote farmstead on the River Spey to a whisky that is enjoyed around the world.


The first advertisement for The Macallan appeared in “The Times” newspaper on the back page next to the crossword, on 27th March 1980. The format was unusual - small scale black and white ads, beautifully written in precise, witty prose. This was to be the forerunner of a long running and highly successful campaign; masterminded by creative director, David Holmes, and copywriter, Nick Salaman, of the then London agency, Holmes Knight Ritchie. Running through to the early 1990s, the campaign helped to establish The Macallan’s credentials as a brand.

Product Details
star rating star rating star rating star rating star rating
Based on 457 Reviews

People also bought

Balvenie 16yo French Oak Pineau Cask Whisky 70cl
Bottle £150.00
The Balvenie Stories, The Sweet Toast of American Oak 12 year old Whisky
Bottle £57.00
The Macallan Double Cask 12 YO Single Malt Whisky
Bottle £84.99
The Macallan Concept No.3
Bottle £345.00